February 2012

Fantastic cancer campaign coverage in The Guardian

A recent article in The Guardian highlights some of the great results we helped Liverpool PCT achieve on their 'On The Couch' tour as part of the 'Be Clear on Cancer' campaign.

 Corporate Culture supported Liverpool PCT to launch the grassroots campaign activity. An evaluation of the five-month scheme showed that 39% of people thought it had told them something they did not already know about cancer and, crucially, led to a 19% rise in the number of people going to see their GP with potential symptoms of bowel cancer.