Over the past year we have collected questions from a wide range of organisations on their biggest sustainability challenges. Three recurring questions came out of these conversations:
- How do you build a case for sustainability that puts it at the heart of the business?
- How do you help colleagues understand why sustainability matters and how do you engage them practically
- How do you accelerate action on sustainability through collaboration with citizens and communities?
Our first sprint focused on how to develop a rationale and ambition for sustainability that can truly challenge the status quo. Our second sprint looked at how to develop a strategic journey plan that could draw people in and make it easy to participate.
This third sprint is about looking outwards at how to approach collaboration with citizens and communities in order to accelerate sustainable change. We’ll explore ways to build trust and empowerment; we’ll look at how to balance purpose, equitability and accountability; and we’ll share our perspective on how to nurture a shared motivation to act.
As part of the sprint, the team will also introduce attendees to How on Earth’s “Participation – Collaboration – Activation” framework. The session will follow a coaching format and will be hands-on, exercise-based and interactive.
This sprint is best suited to sustainability practitioners and decision-makers who are looking for a step change in how they collaborate with citizens and communities to focus on urgency and action. It will be led by Caroline Leroi, Consultant Director, Tim Parr, Group Development Director and Amy Burgess, Client Director.
Caroline has over 20 years’ experience of delivering strategic consultancy for organisations focused on sustainable and social change. She has delivered large-scale projects for some of the world’s most ambitious companies, such as Unilever, Marks & Spencer, adidas, Nike, H&M and P&G. At Corporate Culture, she works with organisations such as MTR, SSE, Southern Water and Willmott Dixon.
Tim has over 25 years’ experience delivering compelling strategies for organisations seeking sustainable change and action. He has helped clients such as Royal DSM, The Co-op, KPMG and WWF frame narratives, create communications strategies and engage employees and stakeholders. He has also worked on sustainability with Barratt Developments, British Land, Anglian Water, Royal Institution of Chartered Surveyors and the Cambridge Institute for Sustainability Leadership.
Amy has led a wide range of projects spanning behavioural change, employee engagement, branding and creative communications for a variety of clients with a strong focus on sustainable issues such as RSPB, Cambridge Institute for Sustainability Leadership, FCC Environment, United Utilities, Redrow Homes and Network Rail.
Please note: we will be running this session digitally via Zoom.