Blog
Check out our latest thinking.

A watershed moment
Congratulations to Water UK, Ofwat and MOSL for their hugely successful Open Water campaign, which has already helped more than 22,000...

Designing out complexity
Many employee and stakeholder-focused messages, especially those that share organisational strategy or encourage people to embrace preferred behaviours, can feel inherently...

The Magnificent Seven
The pressing need to engage employees, customers, and stakeholders Every organisation understands the pressing need to engage employees, customers, partners and...

Moving Pictures: Achieving cut-through with animation
Thirty-thousand years ago our distant ancestors daubed pictograms of wild animals and proud hunters on their cave walls. These powerful totems...

Helping colleagues connect with purpose
We’ve had the pleasure of working with The Co-op to help it conceive, visualise and realise a huge programme of interactive,...

On purpose
With 2017 only a few weeks away, you’d be forgiven for feeling a bit reflective – looking back at this year’s...

The power of organisational narrative
We operate in an increasingly dynamic and unpredictable world, where organisations face greater external pressures than ever before. Markets are more...

Out of sight, front of mind
More and more of us are choosing the benefits of working remotely – it avoids the commute, it offers flexibility in...

Facebook enters the workplace
In 2010, the enterprise social media platform Yammer launched ‘version 2.0’ and hit the market hard, boasting three million global users...

Present tense
The future we didn’t prepare for A few months ago, on a Monday night in June, Alvin Toffler died peacefully in...

Putting character into your brand
What makes us love (or hate) some brands or cultural objects, and be indifferent to others? Why can one smartphone maker,...

Persuading employees of the need for change
The seven steps of creating a compelling narrative Here’s the thing. You want change. But the only way organisational change can...